We’re done with the echo chamber.
For too long, the same voices have shaped our future—while diverse, capable women were told to wait their turn, tone it down, or earn just a little more approval.
Not here. Not anymore.
My goal is to flood the system with new voices—women who lead with purpose, speak with conviction, and show the next generation what impact really looks like.
I create the opportunities. You bring the change.
Because expertise isn’t about having all the answers—it’s about having the courage to lead differently.
I work with ambitious women ready to cut through the noise and lead in ways that are sustainable, inclusive, and unapologetically human. Using evidence-backed systems, bold strategy, and no-BS conversation, I enable you to turn intention into action—and action into lasting impact.
It’s behavioural science with bite, shaped by real-world experience and designed to challenge outdated leadership norms.
I’ve shared this work on TEDx stages, in global forums, and through respected media that value the depth of prosperity over the pursuit of profit alone.
My approach? Courage, experimentation, and strategic discipline—because real influence isn’t about doing more. It’s about doing what matters and making it count.
Alex
“Things shifted from the first session - we went through an evolution. We had to go back and forth and that's why it landed, we got to the right place, but it's a journey. Penny’s coaching style is no bullshit and genuine. The coaching is an accelerator as long as you trust the process.”
Hsaio
"The shift in mindset has been profound. It's so worth the investment. You get what you pay for and this has rubbed off on me. I'm charging more now and I'm understanding my value. I don't feel reactive, I feel great about my business, I feel the potential, and I feel optimistic."
Avalon
“Penny's lived experience really made a difference for me. Where I've done different programs of the same sort of nature, it’s felt more preachy than real, but Penny has the experience you can relate to, it makes you realise change is possible, even if it's on a small scale to start with.”
Deep dive into the stories of women who chose to lead differently
VIEW CLIENT IMPACTDownload the No Excuses Cheat Sheet— five bold, practical actions to help you claim your expert status and start leading with real impact today.
The Pennyology podcast is for women who are done playing small and ready to lead with serious impact.
No hustle worship. Just bold, evidence-backed strategies that cut through the noise and help you land the opportunities you deserve.
Join me as we expose the smart systems, habits, and mindset shifts that fuel meaningful careers and lasting influence—so you can lead with purpose and create real-world change.
For ambitious women who don’t wait for opportunities—they build them.
Each week, you’ll receive practical strategies, smart systems, and thought-provoking insights designed to help you make opportunity creation part of your everyday actions. We’ll explore the habits, tools, and behaviours that seamlessly fit into your routine—so progress isn’t overwhelming, it’s automatic.
No spam. Just high-impact content delivered straight to your inbox. Unsubscribe at any time.